Threave Home Hardware brand identity
25th May 2016
Threave Home Hardware are part of the Home Hardware franchise. The client wanted to brand their particular shop to a local market. placing the emphasis on ‘Threave’ whilst tailoring the image to a more upmarket designer look.
The difficult part of the project was finding a common ground to appeal to a diverse range of clients, from DIY enthusiasts looking for a power tool to a gardener to a home maker.
The result was to create simple line drawing icons. The font and colours are retro but modern in keeping with the shops boutique designer kitchenware, such as their Orla Kiely range.
Design and concept:
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